Work Smarter, Not Harder

Welcome to my inaugural blog post! Titles for my blog could have been related to content, dita, xml, component content management and the rest, but I stuck with something that I think covers them all. All these xml and ccm technologies are about working more efficiently and getting more out of the resources - time, people, money - that we have. This implies fundamental change to content workflow and content strategy, and I think that "perspective" change (paradigm shift is a bit of a cliché these days) is the most critical aspect to any content systems implementation, and therefore it's at that level I've chosen to brand my blog. Plus I think it's cute, and in an industry full of very clever but deadly dull minds, I think it's nice to have a giggle time to time.